The American Red Cross Swim app supports and promotes the American Red Cross Swimming and Water Safety program, focusing on the courses in the Preschool Aquatics and Learn-to-Swim program.

It helps teach parents about general water safety, such as knowing the important of constant supervision and how to respond in an aquatic emergency. It also teaches water safety knowledge in multiple environments, including home pools and natural environments.

The app allows parents to track the progress of their children throughout the program. A child-specific section features video segments from WHALE Tales with water safety messaging and quizzes for the parent and child to complete together.